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Automated emails that drive conversions

You can easily improve your e-commerce conversion rate using automated email campaigns, even if you’ve never done email marketing before.

Automate your campaigns with smart workflows

Start within minutes using ready-to-use customer journey templates and visual automation builder. Launch an automated campaign that’s relevant and personalized.
Get Started For Free

No Credit Card Required. Cancel Anytime.

Get Started For Free

No Credit Card Required. Cancel Anytime.

Automatic email sending for best marketing results


of all email orders come through automated emails.


more clicks than scheduled campaigns for companies that automate emails.


of customers who check an automated email buy something.

Automate in minutes, not hours

Simple automation builder designed to automate email and text communication without a sweat.
Ready-to-use workflows
Ready-to-use workflows
Customizable triggers and steps
Customizable triggers and steps
Integration for third-party triggers
Integration for third-party triggers

Personalize your automated workflows

Add relevance to your emails with audience segmentation to personalize emails and engage your subscribers with relevant content.
Custom fields and tags
Custom fields and tags
Segmentation based on demographics and behavior
Segmentation based on demographics and behavior
Behavioral triggers for automation flows
Behavioral triggers for automation flows

Analyze your automated email campaigns

Get valuable data about your audience and campaigns with in-depth reports and use it to segment your audience for better targeting and optimize your campaigns for the best results.
Advanced campaign reporting
Advanced campaign reporting
Track clicks and conversions
Track clicks and conversions
Newsletter heatmap
Newsletter heatmap

Simplify your work — send emails automatically

Save your time and energy — effortlessly create high-converting automated workflows that skyrocket your sales and engage your prospects.


Welcome messages

Send personalized welcome and onboarding emails to help your customers start their journey.

Happy birthday emails

Automate promotional messages and emails on special days to make customers feel valued.
Shopping cart

Abandoned cart recovery

Convert cart abandoners and woo them back with automated follow-up and reminder emails.
Gift box

Automated reminder email

Send event or upcoming sale reminders to increase your sales revenue and conversion rate.
Watering can

Re-engagement emails

Set up win-back sequence emails to lure inactive subscribers back.

Post-purchase emails

Send automated ‘thank you’ emails right after purchase to express your gratitude.
Drag & Drop

Let automation do the heavy lifting

Drip marketing campaigns bring more sales, improve customer retention, and grow your business — what’s not to like?
Gift box

Order confirmation

Automate order confirmation and shipping updates to keep your customers in the loop.
Watering can

Nurture sequences

Set up automation sequences with multiple emails to nurture prospects into customers.

Automated follow-ups

Send follow-up emails on autopilot to boost opens, clicks, and conversions.
Drag & Drop

Let automation do the heavy lifting

Drip marketing campaigns bring more sales, improve customer retention, and grow your business — what’s not to like?

Advanced email automation for effortless business integration

Leverage your Shopify store customer data and behavior to trigger automated workflows for events such as newsletter signups, cart abandonment, product purchases, link clicks, and more.

Always ready to help you

We work around the clock to assist you. Drop us a message any time,
and we’ll get back to you in seconds!

Opening hours
Always available
Mobile chat
10 sec
Avg. response time
Satisfaction rate

Premium capabilities Feels enterprise,
minus the price

All the features your business needs to acquire high-quality leads, grow sales, and maximize revenue from campaigns
using one simple dashboard.

Get Started For Free
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Automated Email FAQs


What is an automated email?

Email automation is the process of setting up automated marketing emails using email marketing automation software. This helps you convey the right message to the right people at the right time.

With email automation, you can schedule all kinds of emails on autopilot. Automate a single message or an email series based on time (predefined delay, specific date, anniversary) or specific triggers (customer actions like purchasing a product or clicking a link in the email).


How do automatic marketing automation tools work?

An email marketing automation tool like Sender helps you automate email campaigns at scale. Such an email marketing tool helps you capture leads via popups or embedded forms, segment all incoming leads based on interest or behavior, design an email campaign with a single email or multi-email sequences, set up conditions to trigger emails to be sent automatically and track the campaign results from a single dashboard


What are the benefits of sending emails automatically?

From ecommerce to service-based startups, businesses in nearly every niche and industry can benefit from email automation software. The following are just a few of the benefits of email automation:

  • Avoid the cost of additional manpower to handle email correspondence manually;
  • Save time by avoiding manual sends and replies;
  • Save attention and focus that could be better invested in strategic business activities;
  • Inject interested leads using popups and forms into your mailing list automatically;
  • Welcome prospects and new signups with automated welcome emails;
  • Nurture leads using drip sequences to become paying customers;
  • Deliver personalized auto emails to your mailing list, no matter how big it is;
  • Easily send targeted and relevant communication to your segmented lists;
  • Setup an automated email sales funnel at a cost far lesser than selling over other channels such as PPC and social media advertising;
  • Communicate with large mailing lists of tens of thousands of prospects almost instantaneously;

All in all, email marketing automation helps you scale your business effectively and without the need for additional capital investment or recurring expenses.


What is the difference between marketing and email automation?

Sending emails automatically is the process of staying in constant touch with both potential and existing customers using relevant, personalized, and timely emails, aka targeted email campaigns.

Marketing automation generally refers to the automation of any type of repetitive or cumbersome marketing tasks or activities.

Sending automated emails, on the other hand, is an extension of this idea where we aim to automate the sending and replies to emails. As such, it is a type of marketing automation.

However, marketing automation covers a whole lot more than just email automation. It covers the entire lifecycle of a prospect’s journey with your business across different channels, including search engines and social media, and as such, it’s more complex to implement and monitor.


How to send automated emails?

With the right email service provider, setting up automation for your email marketing strategy can be not only easy, but also fun. Here are some steps to help you start sending automatic emails:

STEP 1: Map Your Buyer Journey.

Identify the various touchpoints that emails and SMS need to go out.

E.g., after purchase, following signup to your email newsletter, or upon cart abandonment.

STEP 2: Choose The Right Email Marketing Automation Tools.

Choose an email marketing software that fits your business requirements and marketing efforts, including daily ease of use, features, and affordability.

STEP 3: Compose Your High-Converting Email Sequence.

Unless you are doing a one-off promotion, it is best to design an email sequence where every email builds upon the one before. Pay special attention to the subject lines, preview text, creatives, and call-to-action (CTA).

STEP 4: Design Your Email Campaign

Set up your email campaigns for your segments with the right schedule inside your email marketing program.

STEP 5: Setup Triggers.

Using the step-by-step email automation builder, arrange your emails sequentially and choose the right triggers to fire them.

STEP 6: Monitor Email Marketing Campaign Performance.

Analyze your data for insights on improvement markers. It is crucial to test everything out and stick to more of what’s working in email marketing automation.