While SMS marketing has been experiencing a revival in the business application, it has still left many confused about approaching the subject.
Most people are quite familiar with SMS. It used to be the most used way of messaging friends, family, and businesses back in the day.
In today’s fast-paced world, it’s crucial for businesses to reliably deliver SMS (Short Message Service) to stay in touch with customers. This article dives into SMS delivery, covering the basics, how delivery rates are calculated, and what factors influence them.
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